The Communications department uses a mix of tools to tell the district’s stories. 

Internal Relations -

• Provides regular updates to employees through electronic publications
• Coordinates recognition and appreciation for employees, including the Employee of the Month program, special events, and board recognitions
• Works with administrative staff to communicate major district updates and announcements to employees first

Media Relations -

• Serves as the district’s liaison to all local and national media
• Communicates district news and events to media and plans regular media opportunities for reporters
• Proactively and strategically seeks media exposure for district initiatives
• Writes talking points and other communication materials for staff members and Board of Education
• Coordinates crisis communication

Communications -

• Ensures consistency of GCS brand on all district-level communications including print, broadcast and online
• Writes and produces key district publications such as the annual report and marketing materials 
• Acts as a consultant for other departments as they produce publications
• Approves communications and documents for district-wide dissemination
• Advises on the content and design of the district website, ensuring accuracy and consistency with GCS brand
• Seeks new ways of disseminating GCS information via the Web and other technologies
• Connects the community with schools to align resources through partnerships and cultivates engagement through voluntarism

Event Planning -

• Supports the planning of major district events, including Celebration of Excellence, Retirement Reception, Grasshopper games and more

Broadcast Production/GCSTV -

• Manages and programs the district's cable access channel
• Produces broadcast news stories for GCSTV
• Directs live Board of Education meetings for GCSTV
• Creates multimedia productions for events