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GCS Recognized as "Best of the Best" in Statewide Communications

For Immediate Release: February 9, 2024

Contact: Gabrielle Brown (336) 370-8307



Greensboro, N.C. – Guilford County Schools received statewide recognition for the work they do to share the stories of their schools and students. The North Carolina School Public Relations Association (NCSPRA) held its Blue Ribbon Awards Brunch in High Point Friday to recognize school districts around the state for outstanding and effective communication.


GCS received 45 Blue Ribbon Awards – 18 of which are Gold Awards, the highest number received by any school district in the state. The district also earned two Best of the Best awards, which recognize the top entries in each of the eight categories the organization awards. One is in the Digital Media Engagement category for its 2023 Black History Month social media campaign, and one is in the Electronic Media category for a video about the Notes for Notes studio at Penn-Griffin School for the Arts.


“We are very excited that the hard work of our team was recognized and celebrated,” said Dr. Tracey Lewis, Chief Communications Officer for GCS. “Our priority is to be the best communicators we can be to tell the story of why Guilford County Schools is the best place to learn, work and grow.”


Valerie Newton, NCSPRA President and Director of Communication and Family Engagement for Sampson County Schools, said the work of the award winners exemplifies the high standards of the North Carolina School Public Relations Association and the outstanding work of its members. “We are extremely proud of the work being done by NCSPRA members across the state, and the Blue Ribbon Award winners have demonstrated excellence in all facets of communication. Their expertise and professionalism in the field of communications highlight the superior work being done by North Carolina public schools, and their accomplishments deserve recognition. I congratulate all of our winners for the outstanding work they do to support students and teachers and promote public education.”   


The GCS Communications team took home awards in the following categories:


Best of the Best


Digital Media Engagement

Black History Month Social Media Campaign


Electronic Media

Notes for Notes at Penn-Griffin



  • 2023 Graduation – Silver 
  • Strategic Direction Event - Gold 
  • Sylvia Mendez Ribbon Cutting – Silver
  • Celebration of Excellence – Gold
  • National Volunteer Week – Silver  
  • Bikes for Kids – Bronze 


Digital Media Engagement 

  • Strategic Direction Website – Gold
  • Black History Month Campaign – Gold and Best of the Best  
  • Women’s History Month Campaign – Bronze
  • Baby Goats at Southern High – Bronze  
  • GCS All Stars – Gold  
  • Back to GCS – Gold
  • Travelling Travers Morning Announcements from the Skies – Bronze
  • GCS Choice Showcase Promo 2023 - Silver 


Electronic Media 

  • Notes for Notes– Gold and Best of the Best
  • Baby Goats Born at Southern Guilford High School – Bronze
  • Haynes-Inman Hayride 2023 – Bronze 
  • Camp Teach: New Teacher Orientation – Silver 
  • Teacher of The Year: Jhonatan Marin Mesa – Silver 
  • Sisters at Triangle Lake Montessori Elementary School Are Published Authors – Gold 
  • Academy at Lincoln Students Perform Beauty and Beast Jr. - Bronze 
  • Northeast Middle School Holds Food Drive For Its Community – Silver 
  • Retirement Video 2023 - Gold
  • GCS Telehealth – Silver
  • Better Together: Strategic Direction Launch - Gold


Excellence in Writing 

  • One Year of Better Together – Silver
  • Better Together: GCS Launches New Strategic Direction - Gold
  • History in High Point: GCS Opens Sylvia Mendez Newcomers School – Gold  
  • All Dad’s In – Bronze  


Image/Graphic Design 

  • Follow us for Back-to-School Events and beyond postcard – Silver 
  • Are you the O.N.E. - Bronze 



  • My GCS - Gold 
  • Student Handbook – Silver
  • Information Ambassador Newsletter – Silver  
  • UNCF 28 Days of Giving calendar – Gold 



  • Pilot Principal Surprise – Gold 
  • Southern Middle Summer Staff Slam – Raven  
  • Christine Greene Trashion Show – Gold  
  • Millis Rd. Grad Walk May 2023 – Silver 
  • Haynes-Inman Hayride 2023 – Silver 
  • Weaver Fashion Show - Gold 



  • Kindergarten Kickoff – Gold 
  • Choice Showcase and Enrollment Campaign – Gold


NCSPRA is a statewide professional organization serving more than 175 members. Its mission is to build support for public education through well-planned and responsible public relations.